Branding is the sum of a company's identity. It combines logo, colours, templates, tone of voice and much more that collectively establish a Brand's image in the market.
Branding occupies the most prominent position in the promotion strategy needed to build certain perception among buyers towards the brand. Branding process is a mix of marketing techniques and strategies that enhance brand's access and promote sales.
Sepia possesses high expertise in Branding activities. We are efficient in using latest promotion strategies chalked out through intensive market research so our advertising penetrated hard and makes greater impact every time. We adhere to our principles of originality, innovation and creation while keeping eye on our Target Group (TG) and parallel advertising too. Our writers, designers, artists and market strategists work in coordination to propel a brand to the next level.
Sepia believes in strategically planned advertising in order to achieve maximum response. We offer both traditional advertising services - print, radio, TVCs along with interactive and new media advertising to meet a broad range of contemporary marketing objectives.
Creativity at Sepia begins with intense brainstorming. First of all our team of strategists ponders what makes a customer make a decision for purchasing and at the same time what wean them. Our understanding of human perception/ psychology, market behaviour and design is a critical component of advertising development process.